7 Best Free SEO Tools
SEO tools provide you with data that you can analyze in the competitor analysis and show you what kind of practices your competitors are doing in search engines. When you use SEO tools, you can work more effectively and save money. Thanks to Dopinger’s SEO tools, even if your business is costly, you can create more planned strategies with analysis and optimization studies and save time and money. In addition to all of these, it is also very important to measure your return on investment. Semrush is one of the most popular SEO tools globally, offering a wide range of SEO and content marketing features.
Keyword Suggestion Tool
You can also audit your own listings, monitor how they rank, and track how competitors position similar products. This makes it easier to optimize your titles, tags, and descriptions with terms that match buyer intent. It’s a beginner-friendly tool that walks you through the key steps of optimizing your site for search engines. Surfer works by analyzing the top-ranking pages for a specific keyword, then generating suggestions for terms to include, ideal content length, headline structure, and more.
SEO Spider’s Broken Links Checker is another invaluable offering that identifies and reports each and every broken link throughout the website. However, one of the most attractive features of SEO Spider is its ability to integrate with Google Analytics and Search Console. It connects with the website you are trying to audit, uses GA and GSC API to fetch data from both ends and creates comprehensive reports for individual URLs on the website. One of the best things about SurferSEO is its seamless setup process.
- Therefore, making your website crawlable is one the primary goals and can highlight any issues you have with your web hosting service provider.
- That means they control the technology and can update their humaniser whenever new AI models or content detectors are created.
- If you want advanced features, such as crawl comparisons, Google Analytics integration, and spelling and grammar checks, upgrade to the paid version for $259 per year.
It’s only second to Google when it comes to being the largest website crawlers. SEO experts can’t get enough of Ahrefs’ Site Audit feature as it’s the best SEO analysis tool around. The tool highlights what parts of your website need improvements to rank better in search engines. From a competitor analysis perspective, you’ll likely use Ahrefs to determine your competitor’s backlinks to use them as a starting point for your own brand.
What is SEO analytics?
What’s cool about SEO Anomaly Jasper is how it uses multiple AI models that are specifically tuned for marketing. Moreover, it’s always updating to use the newest AI technology. MozCast reports on “weather patterns” of the Google algorithm to help you track day-to-day changes. With well over 100 free SEO tools at your disposal, the power to elevate your online presence is literally at your fingertips.
Bing Webmaster has several free SEO tools to help you gain valuable insights about your website’s online performance, including technical SEO auditing and keyword evaluations. Learn what leads people to your website, what they’re searching for on search engines, and more with Bing Webmaster’s stocked library of SEO tools. The platform’s standout features read like a content marketer’s wishlist. Its AI can analyze your entire content inventory, pinpoint high-value topic clusters, and reveal opportunities your competitors miss. Want to know precisely how difficult it’ll be to rank for a specific keyword? The platform’s functionality covers the entire content lifecycle, offering tools that address every critical stage of content development.
Many comprehensive SEO tools have a handful of free features or a free limited-time trial. Wincher offers a suite of SEO tools, including a free on-page SEO checker. Enter a URL and keyword target into the search bar to view how optimized your page is for that term. The tool will show opportunities to improve the page for your target keyword. Screaming Frog SEO Spider is a free SEO tool that analyzes your website to find broken links and other SEO issues that might harm the user experience and your rankings.
Perform content audits, monitor your backlinks, and grow organic traffic to your WordPress website. This selection of free SEO tools will help you with various SEO tasks, such as keyword research, on-page SEO, link building, and more. One key advantage of Serpstat is its batch analysis capability. You can analyze multiple domains or keywords at once, making it a better fit if you’re managing multiple projects. You could analyze one of your competitor’s websites to see where they’re getting their backlinks from.
Each is ideal for different tasks such as keyword research, audits, content optimization, or platform-specific SEO. Like Ahrefs, Semrush can track your visibility on AI search results with its new feature Otterly AI. You can track your business’s mentions and audience’s sentiments on various AI search engines like Perplexity.ai and ChatGPT. Otterly AI can also automatically track URLs mentioned in AI Overviews and responses generated by AI tools. If you want to see your organic traffic surge, this resource spreads your reach and revamps your SEO practices with fact-based insights.
I’ve used AI-powered SEO tools to automate time-consuming tasks, improve accuracy in keyword targeting, and provide real-time insights into search trends. The free plan includes limited features and credits, while paid plans start at $99/month. The full range of features (such as full-scale audits, unlimited briefs, and deeper AI analysis) becomes available at higher pricing tiers. For growing teams or agencies, the investment can pay off by saving hours of research and helping guide long-term planning.